Job Description
FLiiP is looking for a Content Marketing Manager to lead and scale our content strategy across blogs, website pages, SEO, social media, email campaigns, product launches, and customer stories.
Key Responsibilities
- Develop and execute content strategy across all funnel stages.
- Create content for blogs, landing pages, emails, LinkedIn, videos, and sales materials.
- Manage and optimize the WordPress website and blog.
- Lead SEO and AI search optimization (ChatGPT, Perplexity, Google AI Overviews).
- Support product launches with content and messaging.
- Analyze content performance and continuously improve results.
- Use AI tools to accelerate content creation and workflows.
- Collaborate with growth, sales, product, and leadership teams.
Requirements
- 4–7 years of content marketing experience, preferably in B2B SaaS.
- Strong content creation and content strategy skills.
- Experience with WordPress, HubSpot, SEO, and conversion-focused content.
- Familiarity with AI tools such as ChatGPT, Claude, Jasper, and Descript.
- Strong writing, communication, and project management abilities.
- Self-driven, proactive, and results-oriented.
Nice to Have
- Experience marketing to fitness, gym, or small business operators.
- Experience with video content and performance marketing.
Benefits
- Competitive salary.
- 100% remote work within Canada.
- Health and insurance benefits.
- High ownership and growth opportunities.
- Direct collaboration with leadership in a fast-growing SaaS company.
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